Deepfake impersonation
AI-generated voices, images, and video can be used to impersonate people and make scams more convincing. A familiar voice or likeness needs appropriate verification.
Identity safety in the age of AI
Protecting identity.
Restoring trust.
The American Institute for Identity Safety advances public policy, national identity security, and scam protection in an AI-driven world. Our launch focus is victim restoration, with particular attention to children and older adults.
Identity safety in the age of AI
Deepfakes and AI agents bring different identity questions. Who is being represented? What was authorized? How can someone challenge an action or recover from harm?
AI-generated voices, images, and video can be used to impersonate people and make scams more convincing. A familiar voice or likeness needs appropriate verification.
AI agents are software that can use tools to carry out tasks. Identity safety requires clear limits on whose behalf an agent acts, what it may do, and how authority can be withdrawn.
AI can also help detect fraud and support recovery. Our proposed agenda emphasizes limited data access, traceable actions, careful evaluation, and meaningful human review.
Design these protections around children, older adults, and people facing greater barriers to prevention and recovery.
Explore AI, identity & authorityContext: FBI on AI-enabled fraud · NIST on agent identity and authority
Our launch policy focus · 3 min 37 sec
See the victim restoration challenge and the proposed reforms leading AIIS’s public-policy work.
Explore the proposals in the filmCaptions are included in the film.
The film illustrates the burden of recovering from identity theft and introduces proposed reforms. It explores a national point of coordination across institutions, provisional credit relief after verification and fraud screening, and expedited resolution supported by AI with human adjudicators when necessary. It also proposes automatic credit freezes for children from birth until age 16. These are policy proposals for discussion and further development.
What identity safety means
Identity safety means preventing the misuse of a person’s name, personal information, voice, or likeness—and providing a clear path to recovery when harm occurs.
An illustrative recovery challenge
A fraudulent account is closed. An inaccurate record remains. The person affected may still have to explain the same incident to another institution.
What must happen for that person to regain control?
AIIS’s proposed agenda starts with that question: how to connect reporting, correction, and accountability into a process people can navigate.
Explore the proposed approachOur priorities
Public policy is our launch focus. National identity security and scam protection are part of our broader mission, with an emphasis on vulnerable populations throughout.
Make restoration part of the response.
Protect the systems behind public trust.
Strengthen protection against deception.
Across every area of our work
Children, older adults, and others facing greater risk or recovery barriers are central to AIIS’s mission. Protection should preserve dignity, independence, and access.
Our launch policy focus
Define responsibilities at each stage of recovery. Reduce repeated documentation. Give people a meaningful way to challenge unresolved errors.
Read the restoration frameworkMake reporting usable, with proportionate evidence requirements.
Clarify who responds, what happens next, and how progress is communicated.
Examine time, cost, repeated documentation, accuracy, and access to review.
Join the policy conversation
Explore clearer responsibilities and recovery procedures for state and federal policy.
Researchers & practitionersExamine evidence, implementation choices, tradeoffs, and meaningful measures of progress.
MediaConnect about identity safety, emerging threats, and the proposed AIIS policy agenda.
A shared responsibility
Bring your perspective to the conversation on identity safety.